Mighty have designed a stand and literature for RCN Vitality. An online personal fitness programme.to encourage greater exercise.
RCN Congress 2012 is on now. 13-17th May 2012.
The Publishers Licensing Society primary purpose to collect royalties on behalf of publishers for photocopying and digital content.
They came to us with a brief to help clarify their services and bring consistency to the existing brand.
An audit of their brand, its visual elements and how these elements connected, revealed a brand that communicated inconsistenty. This mixed message made it hard for publishers to see the tangible benefits of efficiency within the context of their businesses. Fixing this disconnect would be critical in a successful re-brand.
A direct and bold approach to the brand environment would be the best way to fully reflect the changing landscape of publshing especially in the digital age.
We have helped focus the PLS and given them a future with confidence.
We saw this brilliant stunt. Carlsberg stunts in Belgium with 148 bikers in a movie theatre.
Some innocent couples want to take their seat, but the room is filled with not-so- friendly gentlemen… How will they react?
Go look at…
Mighty have been working with Pall-Ex. More to come…
Mighty have redesigned the Data Locator Group plc (DLG) brand identity and created a dynamic new website for the UK’s largest provider of consumer lifestyle data http://www.dlg.co.uk
Changing coloured ‘data dots’ bounce around the screen to create the key communication messages. This ever-changing pattern works across all DLG’s marketing collateral.
We saw this distorted and witty set of observations by Samuel Hawkins‘. It is an A-Z of illustration covering everything including the use of animal heads.
Animal heads come in handy if you’re looking for an different perspective!
Go see the complete A-Z on Hawkins’ website, samuelhawkins.co.uk.
Burrows electricians have green-lighted their new brand identity designed by Mighty.
The electrical contractors market is highly competitive. The only way to ensure a slice of this aggressive market is to be distinctive; to project a professional, friendly and well-qualified team.
Our brief was to create a sharp, contemporary and strikingly visible identity providing for business and homeowners who want a knowledgeable and skilled service. The identity is being applied over van livery, workwear, signage, website and sales literature.
Mighty have produced a new brand name and identity for the UK’s No. 1 online prescription glasses, and, high street retailer.
DirestSight were looking to strengthen their profile having received an injection of funding to grow the business and compete directly with Specsavers and Glasses Direct. The new identity with its contemporary and dynamic swoosh repositioned them as a serious brand in the online and offline glasses marketplace.
The new brand is being rolled out across the website, online & offline advertising, shopfront and marketing collateral.
How can a website look after you health and wellbeing? Well thats exactly what we’ve done for the UK-wide Amatsu Therapy Association.
We have worked with ATA over the last year to develop a content managed website and develop a brand environment that can best uphold their role as the standard bearer for quality Amatsu training and treatment. The design and functionality helped establish trust, credibilty and increase membership.
Check it out at www.amatsu.info
This is a seriously cool digital installation based in La Rambla, Barcelona, a place made famous by street artists posing as human sculptures along with the thousands of tourists who come to see those street performers stand still.
A digital meets real world art installation, allowing tourists to become their own souvenir action figure! Using openFrameworks and openKinect, in combination with 3 Xbox Kinect’s, the installation delivered a 360 degree point cloud that could then be extruded in real time with a 3D printer.
The real opportunity here, is for brands to be among the first to leverage this type of technology. Spare 3D printer anyone?

