Last Try Wines is the longest running wine merchants in Twickenham, West London. With Last Try Wines Mighty needed to communicate its 40 years of combined hospitality management experience in some of London’s busiest pubs, hotels and restaurants and well as being official supplier to the Rugby Football Union.
Trading conditions are quite tough at the moment for many retail businesses but with the Rugby World Cup coming to Twickenham in 2015 the brief was to strengthen those links and reflect the ethos and values of the dedicated Last Try Wines team.
ALPSP was formed in 1972. Today it is the only international association representing all types of nonprofit publishers, and is the largest trade association for scholarly and professional publishers.
Celebrating local experts, partners and talent this new responsive website for InterContinental designed and built by Mighty.
The website content will be a diverse curriculum across food, art, history, film, culture, and music.
It is located within sight of Westminster Abbey and within range of Parliament’s famous eight-minute division bell.
Mighty were approached to design and build the new website.
We created an appealing identity that was applied to the Airstream trailers, menus, napkins and vehicles.
We were approached to create a new logo and website reflecting the broad client base both in the UK and internationally.
Our strategy was always going to be centred on challenging in a market popluated by high street salons.
Founder Oliver de Almeida approached us to realise his vision of bringing the salon directly to you. With a wealth of experience working with high-profile clients, he set up Blow To Go so that anyone can enjoy VIP hair treatment at any place and any time.
We created an identity to stand alone against competitors, communicated the service and was in-line with the message of that salon-perfect look whenever, wherever.
We created a clean, contemporary website with a simple to use online booking system.
The design, which will be rolled out across the network and all marketing material, includes a simplified Pall-Ex logo and a connecting orange and white curve.
Hilary Devey Pall-Ex’s CEO, said: “As a network, we’re not afraid to push boundaries and seek out new opportunities.
“In the last year alone, we’ve launched networks in the Iberian Peninsula, Romania and signified our intentions to begin operating in Turkey. Two further networks are also due to be up and running in the coming 12 months. In the UK, we’ve developed new bespoke service offerings, welcomed a host of new members and launched our new Northern Hub.
“Our new branding represents all of this. It’s bold, dynamic and strong and it shows that we’re an internationally operating company that constantly pushes forward to deliver transparent logistics. We do all of this whilst maintaining the integrity, professionalism and high levels of customer service that we’re known for.”
Mighty Agency is the new power behind the marketing of Pall-Ex in the UK and in Europe!
RCN Congress 2012 is on now. 13-17th May 2012.